In order to evolve with company expansion and continue to meet our goal of exceeding client expectations, we are pleased to welcome five new associates to the team. Each employee brings invaluable insight and talent to our agency and is committed to providing excellent services to our clients.
Chris Collesano, Media Director
Chris will serve as the media director out of the Columbia, S.C., office. With over 26 years of experience, he has a vast background in account supervision, advertising sales, marketing and media. Recently, Collesano was an account executive for WLVL Radio in New York and media director and buyer for RH Power where he was responsible for the execution of media plans for clients in over 50 different markets. As director, he will manage the media team and focus on the planning, buying and strategy for all Chernoff Newman clients.
Theresa Cooper, Senior Art Director
Theresa joins the creative team as a senior art director. With 25 years of experience, she has a keen understanding of the design process from creative ideation to implementation. Recently, Cooper served as freelance creative for Sport Dog Food and was an associate creative director for Mullen where she worked on accounts such as Unilever’s Tresemmé global account, Auntie Anne’s pretzels, Asheville Tourism and more. Based in Columbia, S.C., she will be involved in the oversight of creative products from conception to execution for clients and will guide team members throughout this process.
Alex Hagg, Media Planner/Buyer
The Charleston, S.C., office welcomes Alex who serves as a planner/buyer for the media team. She brings over six years of experience coordinating the strategic placement of varied media types to execute marketing campaigns. She recently served as a media buyer for The Brandon Agency. Hagg’s responsibilities include the planning, negotiation and placement of different forms of media. Along with this, she conducts media research to ensure that overall goals for client campaigns are met.
Lucy Rios, Copywriter
Lucy joins the creative team as a copywriter and is based in our Columbia office. She is an honors school graduate of Benedict College, where she received her bachelor’s degree in mass communication with a minor in marketing. Before joining the Chernoff Newman team, Lucy was a TRUE Serenity South Carolina marketing intern and a copywriting intern for Badger Maps. Most recently, she was an Agency Immersion intern at Chernoff Newman. In her new position, she will be responsible for a cross-channel of different creative products to ensure all copy is consistent and clear with the overall messaging strategies for clients.
Grace Singingheart, Interactive Project Manager
Grace joins the digital team as an interactive project manager. Bringing 30+ years of experience, she is accredited to leading numerous successful business development and creative marketing campaigns for clients such Dual-Lite, Compass Products, Security Lighting and more. Recently, she served as an eLuminaire digital marketing manager for her company Blue Skye Holistic where she managed, developed and executed creative campaigns. In her new role, Grace will oversee the development, design and execution of websites for clients to ensure project goals are met by working with the design team to create and implement timelines, budgets and technical requirements.
For more information about us and career opportunities visit ChernoffNewman.com.