Rayner brings decades of digital media expertise to the new Executive Media Director role.
In today’s ever-evolving digital advertising ecosystem, it’s imperative to have the strategic insight and technical know-how to provide innovative media opportunities that yield client results. This know-how is defined by your team – their experiences, cultures, and knowledge – and requires constant attention, development, and leadership.
Chernoff Newman is pleased to announce Matt Rayner as the agency’s executive media director. His expertise and background with prominent industry players will help further advance Chernoff Newman’s services and spur ongoing growth for the agency.
Matt Rayner, Executive Media Director, Chernoff Newman
Matt, an Imperial College London graduate, will lead the media across all agency offices and be based in the Charlotte office. He has over three decades of extensive digital marketing experience and has worked with several international brands and agencies, including Samsung, Publicis Media, Young & Rubicam, TBWA Worldwide, and J. Walter Thompson. Before joining Chernoff Newman, he served as president of global clients for Publicis Media, where he was responsible for the agency’s global and U.S. brands, such as Emirates Airlines, OMEGA, and Macy’s. Additionally, Matt served as a board member of the International Advertising Association.
Matt’s work has earned him multiple recognitions from Effie Worldwide and the Festival of Media. He was also recognized as an innovator by The Internationalist Magazine for his impact on brand perception by building new ways to connect with consumers through a partnership with Jay-Z and Samsung.
Originally from London, England, Matt enjoys exploring the Carolinas, and all the area has to offer. In his free time, he loves spending time with his daughter as well as golfing, biking, and skiing.
Are you interested in joining our team? Take a look at our career opportunities.