Public Affairs

Advancing your legislative agenda is our top priority. 

Our deep and comprehensive knowledge of political influencers across the nation is built upon decades of experience and relationships that have been cultivated to create connections from local to national offices. We leverage this network of influence to take control of the narrative and achieve major policy wins.

By collaborating with your team to understand your client’s goals, we employ our decades of experience and relationships in the public affairs arena, to create compelling messaging strategy and media campaigns that achieve results for your client.

Public relations

Our PR team specializes in garnering earned media coverage where it makes the most positive impact.

Utilizing relationships developed over years of PR campaigns, we have vast experience in reaching key audiences through print and broadcast media, digital outlets and podcasts, as well as traditional and nontraditional news channels.

Crisis & Issue Management

We have decades of experience in handling many of the highest profile issues and events in the region.

Chernoff Newman has an unmatched understanding of how to manage the most complex problems organizations are dealing with. Our firm’s success in creating impactful messages and media strategy for clients translates directly into quantifiable results that move stakeholders to our side.

There is no firm that understands the political landscape of the Southeast better than Chernoff Newman. Our comprehension of political influencers across the region is built upon decades of relationships that have been cultivated from local and statewide office to DC and overseas.

Meet your team

Put our decades of expertise to work for you.

Adam Bernstein, APR

Ryan Brown

Ryan Brown

Lee Bussell

Lee Bussell

Mark Duffy

Mark Duffy

Becca Elliott

Peter LaMotte

Rick Silver

Rick Silver



Research is critical to the planning, messaging and execution of work for our clients.

Our projects range from public issues opinion surveys to corporate image analysis, from new product development studies to customer satisfaction tracking, from executive interviews with corporate consumers to competitive intelligence. Whether clients seek quantitative or qualitative information – or both, our ultimate goal is to provide results that are reliable, practical instruments to inform decision making.

Content Creation


Our talented content creators transition complicated issues into creative campaigns that resonate with multiple target audiences.

Our ability to generate this content across all channels, from clutter-busting digital and social graphics to short and longform video allow us to put your message in front of key stakeholders.

Integrated Media


Chernoff Newman’s integrated media team is widely acknowledged for our ability to get your message in front of key constituencies.

By partnering with premier vendors from the local to national levels, our team can ensure that your message will be seen and received by your target universe.



A crucial component to any public affairs campaign are the metrics that determine the effectiveness of current messaging.

Chernoff Newman’s media team constantly reviews data about the messaging strategy, on traditional, digital and social media, to provide insights that determine our strategy and audience moving forward. As the political landscape shifts, so will our media campaign.